Company Description
Ready to elevate the impact of brand-led student and field marketing events through strategic communication?
Join our Brand Media Network Team in Salzburg, Austria, and set the amplification strategy across earned, managed, and owned channels and partners with local markets to drive impactful messaging to the right audiences.
Job Description
IN A NUTSHELL
As the Senior Communications Manager – Brand Events, you’ll elevate the impact of brand-led student and field marketing events through strategic communication. By shaping and amplifying key initiatives across media channels, you’ll ensure consistent, compelling storytelling that builds brand relevance and drives engagement across markets. You’ll set the amplification strategy across earned, managed, and owned channels and partners with local markets to drive impactful messaging to the right audiences.
STRATEGY & PLANNING
In this role, you’ll define communication and amplification strategies for brand events across earned, managed, and owned channels and develop holistic communications plans covering digital, editorial, and social platforms. You'll also manage budgets and resources within your area of responsibility.
COLLABORATION & ALIGNMENT
You’ll build strong partnerships with brand marketing teams and local markets to align priorities and ensure consistent messaging, as well as drive cross-functional alignment to enable integrated execution.
STORYTELLING & MEDIA INSIGHTS
You'll translate brand projects and audience insights into compelling, tailored storytelling and activation while identifying opportunities to strengthen and scale local market activations. By monitoring the media landscape and campaign performance, you'll help inform long-term strategy.
Qualifications
- 5+ years experience in developing strategic, multi-channel communications plans, including digital, editorial, and social media for flagship brand projects, with a proven ability to define communication and EMO objectives for brand-driven events.
- Strong collaboration skills to align brand marketing and local markets on priorities and needs, with the capability to identify gaps and opportunities to strengthen and scale local activation plans.
- Analytical skills to translate audience and campaign insights into actionable improvements and monitor the media landscape to incorporate insights into long-term communication strategies.
- Experience refining priorities to align with both global and market-specific objectives, ensuring integrated execution and maximizing impact through strong cross-functional coordination.
- Budget and resource management experience within communications or marketing functions.
- Fluency in English, with additional languages being a plus, and a team-player mentality with the ability to communicate efficiently and reliably in a multilingual, multicultural environment.
Additional Information
Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is €2.303 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.
As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.